Tag Archives: business

What would you like people to know about…

By Amira Alvarez What would you like people to know about... A) You, because you are your brand. B) Your products or services. C) The benefits of your product and services. D) The intangibles – customer service, quality, reputation. I'm not looking for well-crafted messages. Don't get hung up on making it all…
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What would you like people to know about…

A) You, because you are your brand.

B) Your products or services.

C) The benefits of your product and services.

D) The intangibles – customer service, quality, reputation.

I'm not looking for well-crafted messages.

Don't get hung up on making it all fit into one freaking sentence with a bow on top.

The one sentence “or die” thing is one of my biggest bugaboos. It hangs people up for hours, even days… sometimes even keeps them from talking about their business at all.

Sure, the process provides clarity. It gets you thinking and really honing in on what you do and the benefits of it. That is good, I'll give you that.

But really? It's a rare, rare, rare case when you have to speak or even write like that.

In fact, when I'm at an event and someone parrots off their one line introduction, most of the time it feels so off. (Even if it's well crafted.)

Want to know why?

Because it's devoid of life.

It's not how people talk to each other. It's not real. There's no place to land. Even though that's exactly what the person is trying to do… give us a place to land, to connect to them and their business.

You have to have REAL conversations.

Talk like a person to another person.

Come up with your MESSAGE. (Yes! A thousand times yes!) Which you will say in lots of different ways. Which you will continually breathe life into each time you say it.

Don't make things hard on yourself. Just say what you really mean.

With that in mind, and without going through a huge polishing process, what do you really want people to know about one or all of the following… just let it rip!

A) You, because you are your brand.

B) Your products or services.

C) The benefits of your product and services.

D) The intangibles – customer service, quality, reputation.

Want some practice sharing what you really mean?
Head on over and join me at The Posse.

I cannot wait to hear what you say. 

Amira

What does action have to do with self-care?

By Amira Alvarez "What does showing up have to do with self-care?" Do you ever wonder why you need self-care in the first place? I'll tell you why... Have you noticed that every time you go after your next big goal... it stretches you? That's because going after what we want requires internal…
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“What does showing up have to do with self-care?”

Do you ever wonder why you need self-care in the first place?

I'll tell you why…

Have you noticed that every time you go after your next big goal… it stretches you? That's because going after what we want requires internal growth to create outer growth, which means you're on your growth edge a lot!

I don't care what the goal is, nor do I care whether you're just starting out or have been at this for years… there is always tension in the growth! You're expanding, and that means your mental and emotional fortitude is going to be tested and pushed.

It's just a part of the process, so:
Expect the tension that comes along with it.

This is a reflection of the dissonance between who you've been (how you've been showing up and behaving on both the inside and outside) and who you've stepped into becoming the moment you claimed your goal or desire.

Let me explain…

The moment you say you want something that you've yet to have or experience–the moment you have the desire clearly as a thought–it is now a part of you.

Yet, in order to actualize that desire, you need to become the person who's capable of having it.

Here's the rub… you're still over here, being the “old you.”

You're not yet that person who has it.

You haven't yet fully become her.

There's a huge gap and you need to transverse it. It's this gap that's painful.

So what do you do?

Most people have a ton of self-care tools at their disposal. Use them, definitely.

But the best self-care tool? Showing up.

Every time you grow you have to show up on a new level. Start doing that. Now. It'll make things so much easier in the long run, but it'll feel hard in the moment. Don't let that fool you.

The longer you delay this, the longer you stay in the patterns and behaviors of the “old you,” the longer the tension lasts (i.e. frustration, pain, emotional upheaval, spinout, etc).

The best self-care is recognizing who you need to be to have what you want and to begin showing up as this women RIGHT NOW.

You step into being her, by taking action as her.

This closes the gap between the “old you” and who you need to step into being in order to have what you desire. And when that happens, not only will you actualize what you want, but the tension will dissipate. (Until your next growth phase!)

Showing up for yourself then becomes a form of self-care, because it effectively recalibrates who you are, closes the gap, and dissipates the tension…

And this then allows you the ENERGY, spirit, and wherewithal to go for more, which means you CAN and WILL break through your income barrier.

Amira

 

Create a winning attitude

By Amira Alvarez Here's a practice that creates a winning attitude... which leads to big results. It's very simple and easy, but most people ignore it because they think it's too simple and not going to help them. Don't be one of these people. Here's how it works and it's really quite easy...…
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Here's a practice that creates a winning attitude… which leads to big results.

It's very simple and easy, but most people ignore it because they think it's too simple and not going to help them. Don't be one of these people.

Here's how it works and it's really quite easy…

You recognize your successes.

So often we skip over our wins, what's really working, both small and large, and take them for granted. We just move onto the next thing.

This keeps you on the “hamster wheel of never enough”–always going for the next thing without appreciating what you've actually achieved and accomplished.

This causes you to get lost in the “grind” of your work. The irony is that this is most likely exactly what you're trying to avoid.

For most of us, the desire to tick everything off our list, is an attempt to feel good. You think pushing on and pushing hard is going to help you finally feel on top of the world. And sure enough, getting things done does feel pretty awesome.

However, if you rarely look back and appreciate what you have accomplished, you will never experience the flow and ease in your work, during your work, that you want.

Happily, that sense that you can never get ahead, that you're not doing enough, that you're behind, and that you must do more or else is actually a mindset that you can turn around quite easily.

You can start with looking back and celebrating your wins. What were your big wins? What were your small wins? Start to appreciate all of them.

Amira

PS – In the Business Acceleration Bootcamp we have a simple, but powerful daily practice of celebrating our wins. Join us!

Learn this and you’ll Quantum Leap your income

By Amira Alvarez If you're ready to make more money right now, here's one of the keys... You've got to make decisions. Quickly. I didn't always do this. I used to ponder. Ruminate. Feel into it. The feeling into it was NOT accessing my direct knowing.  It was really just feeling the confusion…
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If you're ready to make more money right now, here's one of the keys…

You've got to make decisions. Quickly.

I didn't always do this. I used to ponder. Ruminate. Feel into it.

The feeling into it was NOT accessing my direct knowing.  It was really just feeling the confusion more profoundly, spinning out, and wallowing in the hard.

There were days and weeks spent like this which meant that there was a lot of time wasted and a lot of time spent making my business hard.

Listen, every day there are decisions that you need to make in your business so you've got to get good at this.

Some examples…

  • Do I call this person or do I not?
  • Do I raise my prices or do I not?
  • Do I invest in this technology, education, coaching or do I not?
  • Do I hire or do I not?
  • Do I freak out about xyz or do I not?

The list goes on and on. That's running your own business for you.

You either make these decisions quickly or you don't. Quickly doesn't mean without thought or without plugging into your core direct knowing.

It simply means quickly.

You've got to get good at this and I urge you to start now.

Why?

Because your ability to make decisions quickly is one of the biggest factors to quantum leaping your income.

Fence-sitting wastes your precious energy and time.

If you are you stuck in a cycle of research and rumination, that's going to delay your breakthrough. Pay attention to that.

Paralysis by analysis is real. And it happens all the time, often in the most innocuous ways.

What I see happening for a lot of women in business is stalling out in the decision-making process. There's “decision fatigue” and “decision paralysis.”

Sometimes this is because you haven't done this (whatever you're doing in your business right now that requires a decision) before and you need guidance, expertise, and help.

That's legit. The quickest path to resolving this is to find a mentor. Find someone who's walked that path before and can help you make a quick decision. This is what I do for my Bootcampers every single day and it's why they make such fast progress.

Other times it's because of subconscious beliefs that say it's not safe to make money, it's not safe to really shine and go for it so let's confuse the matter and make this decision hard.

This is a clever smoke screen that your subconscious throws up to keep you from not growing and risking anything. You've got to take back conscious control… and you do that by making choices.

In both of these cases, you will be held back and slowed down if you don't learn to make decisions quickly. This is a boundary issue.

If you want to make it easier and faster to make money, you've got to learn how to make it safe to decide and start making decisions quickly.

Amira

PS – If you're ready to become proficient at making quick decisions and want to quantum leap your income, check out the Business Acceleration Bootcamp. This is a program you can start right now. Book your consult and you'll be on your way.

What do I focus on in my business?

By Amira Alvarez I often get asked, "What do I need to focus on in my business?" The answer is the same whether you're focused entirely on growing your business or doing it in addition to holding down a job. Here's why... You always need to be working on the next step that's…
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I often get asked, “What do I need to focus on in my business?”

The answer is the same whether you're focused entirely on growing your business or doing it in addition to holding down a job.

Here's why…

You always need to be working on the next step that's in front of you. This seems obvious but go with me here…

Where most people go astray is they start seeing the multitude of tasks that are required and they think EVERYTHING HAS TO BE DONE NOW.

This will instantly put you into spin out, cause you mental and emotional friction, and slow you down. Why?

Because it's impossible and you know it.

You can't possibly make good on the unconscious commitment you just made to yourself when you looked at all the stuff that needs to get done and said: “I'm going to do this now, this week, or even this month.”

The possibility of being out of integrity with yourself then causes panic… and it is this panic or overwhelm that stops you or slows you down.

I see this happening all the time, at all stages of business.

In fact, this just happened with a client in a VIP day. We had laid out a plan, what the basic building blocks were to get her to a $5 million dollar business, which by the way, did not require a lot of bells and whistles… the best plans never do…

And then I saw her face shift from excitement to something else along the lines of trepidation.

What was going on?

She started unconsciously thinking everything had to be done now, this week, immediately upon getting home.

A quick reframe helped… Focus on the next step. That's all you have to do. You do the next thing that's in front of you and that's it. When you're done with that, the next step. You know what to do now and you just do it. No noise.

This can happen very quickly if you get out of your own way.

One step after another. Don't overthink things. This is key to making the quantum leap.

Here's a simple way forward to get you started…

1) Pick when you're going to be working on your business. These are your working hours. Don't stray.

2) Then choose what you're focusing on now, during these work hours.

If you're honest, you probably already know what you need to do.

If you're confused about priorities, don't over think it. Pick something and get started.

Caveat: There are particular needle-moving actions that many entrepreneurs and women in business avoid. This is where a mentor and coach is an essential asset.

3) Which leads us to… going and doing that one focused thing during the working hours you defined. And then the next thing and then the next thing.

If you work like this, you'll be surprised how quickly you can make progress in your business no matter how many hours you actually have to dedicate to it and how it reduces the self-imposed stress.

This is not rocket science, but I can't tell you how hard this can be for people.

It's hard for a lot of reasons (programming, mindset, boundary issues, not understanding how to work with time, etc) BUT it's NOT because anything is wrong with you. You're not broken, so don't get down on yourself if this is hard for you.

That said, don't let yourself off the hook either. Keep showing up. One foot in front of the other.

Amira

What’s the price of freedom?

By Amira Alvarez I want to pull back the curtain and share the sobbing, snotty, sniffling truth about what growth sometimes looks like. I went to see my mentor for a VIP day. I had written out what I wanted to discuss. I was prepared. Ready to go. I was going to kick…
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I want to pull back the curtain and share the sobbing, snotty, sniffling truth about what growth sometimes looks like.

I went to see my mentor for a VIP day. I had written out what I wanted to discuss. I was prepared. Ready to go. I was going to kick some serious ass, in that way that ambitious women come to meetings.

And you know what I did for the first TWO HOURS?

I cried. I cried my eyes out. I sobbed. I went through a box of kleenex. (And I lost at least 30% of my eyelashes. Ahhh… those pretty eyelash extensions… big sigh. Is this the price of vanity? ;-)

Here's the thing…

All my shit, all my resistance, all my deepest, darkest fears came up. All the stuff that needed to be seen and brought into the light so that I could step into who I actually am… it all had to come forth.

The truth was I was a sobbing mess.

But was it worth it?

Was it worth it not to pretend to have all my shit together so I could finally deal with it? Was it worth it not to ignore all my triggers but to see them in the light of day?

You betcha. Worth every, single penny, all 2,000,000 of them. (I'll let you do the math.)

To be able to see my core wound and know what exactly I need to work through in order to get to the next level in my business–that's priceless.

Seeing it allows the transformation to happen. And transforming it frees you up to take the BIG action you need to in your business. You are no longer stuck, spinning in circles, and limited.

These two things are inextricably linked.

If only we could do this transformational work for ourselves. We can, to an extent of course, but then our subconscious mind runs circles around us, putting up a smoke screen, convincing us that everything is fine.

It says… don't look behind that door… YET that's exactly the door you need to look behind if anything is going to change.

That's why I always have a mentor. Clearly, I believe in this model. I walk my talk in this regard. I do the work. I get coached.

It's a huge part of the reason my business is so successful.

I'm always in growth. It doesn't stop. The faster I move through my blocks, the faster I get what I want and more. This is always the case.

This is what I do and what I suggest you do too.

Amira